DICE first acknowledged the game at Electronic Arts’ E3 2013 press conference, along with a teaser trailer. The game is built with the Frostbite 3 engine; studio head Patrick Söderlund stated that the game would be “DICE’s interpretation of what Battlefront should be”, while still incorporating elements from the previous two games. As such, DICE did not brand the new game as a sequel to Battlefront II, but a reboot of the franchise. Söderlund said that the game almost wasn’t developed, but that staffers at DICE lobbied to be given the project; he called DICE’s development of Battlefront “a match made in heaven”.
In June 2014, it was revealed at EA’s E3 2014 press conference that the ice planet Hoth and the forest moon of Endor would be playable maps for the game. In late October of that year, it was revealed that the game would be released Christmas 2015, tying in with the release of the Star Wars: The Force Awakens. In early March 2015, the first gameplay footage of the game was shown at a private retail event and received “superb ovation” from the audience.
In late March 2015, it was revealed that the game would be shown at Star Wars Celebration 2015 in Anaheim, California. During the Celebration, the first gameplay details and the second trailer was released. The first downloadable content of the game, entitled Battle of Jakku was also announced during the event.